Imax ready to make a spectacle of itself

From the Guardian: After a series of setbacks and cliffhangers that would not be out of place in a Spielberg movie, Imax, the creator of mega-screen film, believes it has cracked it. The combination of new technology and an increasing desire among studios to get more out of their releases means Imax’s time has come. At least that is what the Toronto-based company reckons.