It was the introduction of television in the early 50s that first saw the rise of 3D at the cinema. Box office numbers had rapidly dwindled with small screen entertainment in everyones home until filmmakers found a way to offer audiences something they couldnt experience in their own front rooms. And it worked. Well, for three years anyway until the public grew bored of the gimmick and moved on to other cinema advances like the triple screen Cinerama and later CinemaScope, IMAX, THX and others and gradually the fear from the industry was assuaged with a steady flow of bums on seats.