Sony Electronics Announces Digital Cinema Deal with Warner Bros. Studios

Sony Electronics’ Digital Cinema Solutions and Services (DCSS) group has entered into a non-exclusive digital cinema deployment agreement with Warner Bros. Studios that will provide operational and financial resources to exhibitors to encourage them to feature Sony’s 4K SXRD™ projection technology in both 2D and 3D digital cinema-enabled screens across the United States and Canada. Future plans include other key international markets.