AMC Theatres has become the first U.S. exhibitor to launch its own streaming platform, extending its reach to moviegoers into the home entertainment space. The service, AMC Theatres On Demand, allows members of the circuit’s loyalty program, AMC Stubs, to rent or purchase 2,000 titles from major studios.
Moviegoers can access the content through the exhibitor’s website, mobile app, connected devices, or SmartTV applications. AMC states it has agreements with every major Hollywood studio for digital entals and purchases, opening a selection of new and repertory titles to its catalogue.
All titles on AMC Theatres On Demand will adhere to the existing theatrical window and will only be made available to viewers following their run in cinemas.
Source: AMC Theatres Launches Streaming Platform – Boxoffice