Magic mirrors turn Tesco shoppers in to Wicked witches

posted in: All News, Augmented Reality | 0

The Witch Flavour Are You? campaign – which is promoting drinks brand Robinsons’ new glittery squash – features an augmented reality (AR) ‘magic mirror’ that can transform people into Elphaba or Glinda in real time.   Source: https://www.avinteractive.com/markets-news/retail/magic-mirrors-turn-tesco-shoppers-in-to-wicked-witches-03-12-2024/

EA’s ‘Madden NFL’ Chief Reveals Purpose of Amazon’s Docuseries About 36-Year Franchise: ‘It’s the Most Complex Sports Game to Make’

Along with its much-promoted Black Friday NFL game, Amazon is serving up a side helping of holiday sports content this week with its new docuseries about the history of the top-selling video game based on pigskin: “Madden NFL.”   Source: https://variety.com/2024/digital/news/madden-nfl-amazon-docuseries-thanksgiving-football-1236222848/

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