Digital media is everywhere nowadays and this is certainly the case in cinemas where digital projection systems have really taken over in most places. For well over a hundred years projectionists have presented movies to eager audiences on 35mm film, but that era – at least for the major Hollywood distributors – is starting to come to an end. Paramount has already announced that Will Ferrell vehicle Anchorman Two will be the last it distributes in anything other than digital formats and the other big players cannot be far behind a similar move.