Digital Cinema Media and PricewaterhouseCoopers (PwC) Announce Latest TVR Figures
Digital Cinema Media (DCM) and PricewaterhouseCoopers UK (PwC) are pleased to announce the latest 16-24 and 16-34 TVR equivalent figures for 2023’s theatrical releases. Launched last year, DCM’s partnership with PwC was introduced during PwC’s ‘The Transformation of Cinema Advertising’ … Continued