Cinemark And CJ 4DPlex Set ScreenX Pact, Planning To Equip Six Auditoriums With Immersive Theater Technology By Year-End

Major movie theater circuit Cinemark has reached a deal with CJ 4DPlex to outfit select auditoriums with the ScreenX premium exhibition format.The companies expect six sites in California and Texas to be equipped with the immersive theater technology by the end of 2022, with additional locations to be considered down the line.

Source: Cinemark And CJ 4DPlex Set ScreenX Pact, Planning To Equip Six Auditoriums With Immersive Theater Technology By Year-End – Deadline