The cost of a high-quality VR headset has crashed from $1,500 in 2018 to $300 now.
Historically, we have been consuming content on three platforms: Cinema since the 1880s, television since the 1930s and, digital, on computers since the 2000s, and mobiles since the 2010s. The fourth and latest addition is VR, or virtual reality.
Today’s consumers are no longer satisfied with just the availability of content, but seek a content consumption ‘experience’, which is much more than just audio-visual narrative content. They want to ‘feel’ more, and be a part of the content. The market has responded to this demand by inventing and, in some cases, reinventing technologies to enable this.
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