CJ 4DPLEX, the world’s leading producer of premium film formats and cinema technologies, and B&B Theatres, the fifth largest theatre chain in North America, announced today even more B&B multiplexes will be home to the revolutionary 270-degree panoramic ScreenX format. B&B Theatres has played a pivotal role as a strategic partner to CJ 4DPLEX, helping ScreenX seamlessly integrate its innovative cinematic format into their Grand Screen PLF experience.
The two new auditoriums bring B&B’s ScreenX network to a total of 13 locations, adding to the ever-growing presence of ScreenX theaters in key markets across the United States. ScreenX, the pioneering multi-projection cinema that expands specially selected sequences of the film onto the left-and-right-side walls of the auditorium, is set to open at B&B Theatres Portland Northshore 8 in Portland, Texas in 2024 with B&B’s luxury eight-screen cinema location in Joplin, Texas scheduled for early 2025.
Source: CJ 4DPLEX and B&B Theatres Bolster ScreenX Network with New Locations Across the U.S.