Denis Kilcommons: Gimmicks have been used to woo cinema audiences for more than a century – Denis Kilcommons – Huddersfield Examiner

The country’s first 4D cinema has been unveiled in Milton Keynes with showers, smells and shaky seats, all designed to make the audience feel as if they are part of the action.

This new type of cinema experience was launched in South Korea six years ago and there are now 150 similarly adapted theatres around the world.

via Denis Kilcommons: Gimmicks have been used to woo cinema audiences for more than a century – Denis Kilcommons – Huddersfield Examiner.