“Don’t Choose Extinction” global cinema ad aims to inspire movie theater audiences to join fight against climate change

The United Nations Development Programme (UNDP) and SAWA Global Cinema Advertising Association today launched an eight-week international cinema advertising and social media campaign aimed at raising awareness of the climate emergency and spurring broader, urgent action to address it.

Source: “Don’t Choose Extinction” global cinema ad aims to inspire movie theater audiences to join fight against climate change