The International Cinema Technology Association (ICTA) will host a session at CinemaCon in Las Vegas entitled “Theatre Entertainment Centers: Family Fun for Profitability” on Wednesday afternoon, April 25. The program will highlight the concept of “multi-entertainment” and the benefits of combining food and beverages with a variety of social entertainment options in a single venue offering much more beyond movies. Three of the participants in this seminar provide a preview of their own “extra added attractions.”
Source: Family Entertainment: ICTA seminar focuses on multi-purpose centers | Film Journal International
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