The Kashmir Files is an unknown film with zero buzz before its release. Many just know that it is the film about Kashmir Pandit and the genocide that happened on them but nothing beyond it. The movie has released along side Radhe Shyam and has Telugu producer Abhishek Aggarwal bankrolling it. But the movie is every where on social media after its release.
Source: Kashmir Files: Sensation Right Now In Indian Cinema | greatandhra.com