After its resounding success in Las Vegas, Sony Electronics – an affiliate of Sony Corporation SNE – aims to replicate the feat by introducing the digital cinema viewing experience in Texas. The company intends to launch the premium large-format digital theater at Galaxy Theatres’ newest venue at Grandscape by spring of 2020. Grandscape showcases a state-of-the-art mixed-use lifestyle complex featuring shopping, dining and other star attractions. Sony intends to leverage this prime locational advantage by offering an 85,000-square-foot luxury dine-in theater with 15 screens. Catering to the nearby Dallas/Fort Worth neighborhood, the digital theatre is expected to serve as the anchor for Grandscape’s entertainment district.
Each of the 15 screens of the theatre will be equipped with the latest 4K laser digital cinema projectors, which enhance picture quality by combining clarity with optimum brightness, color and contrast ratio. The immersive space will also offer more than 250 stadium-style reclining seats and dynamic sound qualities for real-life cinema viewing experience.
Source: Sony Aims to Bring Digital Cinema in Texas by Spring 2020