Odeon preps fresh B2B social media strategy with ASTP appointment
http://www.thedrum.com/news/2015/02/16/odeon-preps-fresh-b2b-social-media-strategy-astp-appointment
Cineworld goers can sync movies to their calendars with new planner | The Drum
Cineworld has launched a digital planner to enable movie goers to integrate movie releases with their digital calendars to ensure they never miss a flick. via Cineworld goers can sync movies to their calendars with new planner | The Drum.
BAFTA utilises DCM’s Cinime app to promote this year’s awards | The Drum
Digital Cinema Media (DCM) has partnered with BAFTA to promote Sunday’s awards presentation through its Cinime app. via BAFTA utilises DCM’s Cinime app to promote this year’s awards | The Drum.
Vue Entertainment appoints Alison Cornwell as chief financial officer | The Drum
Vue Entertainment International has appointed Alison Cornwell as chief financial officer with immediate effect to assume the responsibilities previously held by deputy CEO Alan McNair. via Vue Entertainment appoints Alison Cornwell as chief financial officer | The Drum.
BFI teams with Digital Cinema Media for Cinime app promotion | The Drum
The BFI London Film Festival is set to be promoted through the Digital Cinema Media (DCM) app, Cinime. via BFI teams with Digital Cinema Media for Cinime app promotion | The Drum.
Heineken to air movie previews at London Picturehouse cinemas as part of ‘Open Your City’ campaign | The Drum
Heineken has partnered with Digital Cinema Media and Starcom MediaVest Group to offer exclusive preview screenings of upcoming movies at Picturehouse cinemas with the ‘Heineken Star Screenings’ initiative. via Heineken to air movie previews at London Picturehouse cinemas as part of … Continued