Technology in review: Asia embraces digital, 3D and immersive sound

The Asian market, when viewed from a global perspective, continues to shine brightly with digital installations continuing at a rapid pace, while the more mature markets of North America and Europe are nearing completion. In the Asia and Pacific regions (“APAC”), the construction of new cinema complexes abounds, with most new cinemas being equipped from the onset for the latest in digital projection with no legacy 35mm equipment. In addition to the increase caused by new construction, digital conversions of existing cinemas are continuing beyond the major metropolitan markets and into the smaller towns and municipalities across Asia.