Unique X, world leading cinema software provider, and Copine GmbH of Zurich, are delighted to announce a 5 year agreement for the provision of the Advertising Accord solution to the Swiss cinema advertising market.
Deployed worldwide, Unique X’s Advertising Accord will allow Copine to innovate the selling of cinema advertising within the territory while ensuring automated delivery to the cinema screens of their Exhibitor partners. Advertising Accord provides key features such as inventory management, increased delivery optimisation and flexibility with dynamic scheduling. Advertising Accord is the market leading cinema advertising platform, creating over 30 million advertising playlists on a weekly basis, globally.
The agreement also makes provision for the deployment of RosettaBridge TMS to the Copine estate for perfect end-to-end advertising delivery. Already powering over 35,000 screens globally, the introduction of RosettaBridge TMS to selected cinema sites will bring more control, visibility and increased automation as well as the ability to receive real-time information on activity in each cinema site.